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Print-and-mail greeting cards and gifts · Unilevel MLM

SendOutCards, LLC

Twenty-two years, one founder, an empty regulatory file and a product that genuinely undercuts the card shop at $1.99–$2.60 a card with postage included - attached to a distributor program whose participant economics have not been published in a readable form since 2022.

Reviewed September 10, 2026 Founded Entity formed 18 June 2003, trading from 1 June 2004 · 22 years of continuous operation under the same founder, with no bankruptcy, receivership or collapse-and-relaunch located Confidence: Medium
C-GRADE
6.4/10
Weighted composite

REAL PRODUCT, UNKNOWABLE ECONOMICS

The cleanest corporate file in its category on this site - no FTC action, no state AG action, no self-regulatory case, no bankruptcy, an A+ BBB rating with one complaint in three years - and no readable income disclosure since FY2022, which means nobody can tell you what a consultant earns.

Disclosure

The editor of this site, Rob Fore, holds an affiliate position in SendOutCards. He does not set scores: this report’s grade is the weighted composite of its nine published dimension scores, and the build rejects any page where those two disagree. Our full conflict-of-interest statement, including every position held, is on the About page.

The question you came with

Can you actually make money with SendOutCards?

GO, WITH CONDITIONS Only under conditions, and they are specific

Yes, under conditions, and you should know before the first sentence that I hold an affiliate position here. The disclosure sits above the grade rather than in a footnote, and it is the reason the conditions below are written harder than they otherwise would be. The corporate file really is the cleanest in its category on this site: twenty-two years, one founder, no FTC action, no state attorney-general action, no self-regulatory case, and one BBB complaint in three years.

The product genuinely undercuts the alternative, and that is the honest reason to be here. At 200 cards or more it runs $1.99 to $2.60 all-in with US postage included, against $3.78 to $8.78 for a shop card plus a stamp. Entry is $14 a month or $99 a year with no product pack. Personal purchases are capped at 500 QV so nobody can buy their own rank, and there is no matching bonus anywhere in the July 2025 plan.

Now the part that decides it. The company does tell you what a consultant earns, and the answer is most of them earn nothing. Its own fiscal 2023 income disclosure - the most recent published - reports that 61.15% of all affiliates earned exactly $0.00 a month, 71.38% earned $10 a month or less and 0.90% earned over $1,000, gross of expenses, against a consultant fee of $14 a month. The 2022 statement said 62.38% and 1.00%, so two years of the company's own figures agree with each other. No 2024 or 2025 statement exists at any locatable address.

Six compensation-plan revisions went out between February 2023 and April 2026 while that earnings document stood still, and the Policies and Procedures - which do exist, inline on the consultant terms page - sit behind a client-side-rendered page that serves under 35 characters to any crawler, so they are readable but effectively unfindable. A commission-qualified year runs about $492 at the $27 subscription or $732 at the $47 one, and covering $732 from sponsor commissions alone takes roughly $4,900 to $7,300 of sponsored sales.

What it costs to be in
$14/month

or $99 a year, with no required product pack of any kind - but a product subscription from $27 a month is the practical route to producing qualifying volume

What has to be true for this to work for you
  • You want the cards. At 200 or more they beat a shop card plus a stamp, and at the Casual plan's five credits they work out at $5.40 each, which does not. The volume you actually send decides whether the product makes sense before the plan ever does.
  • You can build to Gold on customer volume and stop there, or you cannot. Platinum requires either sponsoring a Silver within six months or attending an event that now carries a published price of $1,995.
  • You are willing to promote something whose earnings document is four years old and unreadable. I am in this company, and the company itself says most of its field earns nothing - 61.15% at exactly $0.00 a month in its own 2023 disclosure.
  • You will read the Policies and Procedures before you enrol anybody. They are published inline on the consultant terms page, they are long, and no crawler or search engine can see a word of them - so nobody will hand them to you and you will not stumble across them.

That call is computed, not chosen - the rule reads three of the nine published dimension scores and is printed on the methodology page. It describes this company's plan and the figures it publishes about the people already in it. It is not a prediction about you, and nothing on this site is advice.

$1.99–$2.60
All-in cost per card at 200+ volume
US postage included; beats a shop card plus a stamp at $3.78–$8.78
0
FTC, state AG, Utah consumer-protection and self-regulatory actions located
in twenty-two years of selling a business opportunity
62.38%
Affiliates earning $0.00 a month, FY2022
the company's own disclosure; 72.88% earned $10 a month or less
72%
Distributors who earned zero commissions
in 2011 - fifteen years old, and the only quantified outcome on record

Legal status

LEGAL - and unusually so for a 22-year-old business opportunity. No Federal Trade Commission enforcement action, consent order, civil investigative demand or warning letter naming SendOutCards, LLC, Promptings or Kody Bateman could be located. No state attorney general action and no Utah Division of Consumer Protection administrative action, citation or assurance of voluntary compliance could be located. No Direct Selling Self-Regulatory Council inquiry or published decision could be located - which, for a company that has sold a distributor opportunity since 2004, is genuinely uncommon and is the strongest single indication that its field is not making aggressive public income claims at scale. No class action, securities litigation or significant reported distributor litigation was located. The Better Business Bureau records an A+ rating with exactly one complaint closed in three years and none in the last twelve months; that is a private ratings body’s assessment, not a regulator’s finding, and it is recorded here as such. Two honest qualifications: docket coverage was general search rather than a comprehensive PACER and Utah state search, and the Utah consumer-protection administrative database was not directly queried, so the correct phrase throughout is "none located" rather than "none exists."

Confidence: Medium

Primary sources fetched directly where possible. Everything we could not verify is listed at the bottom of this page by name.

What this actually is

Follow the money

A Salt Lake City print-and-mail greeting-card service, twenty-two years old, sold both as an ordinary business tool and as a multi-level distributor opportunity whose field role is now branded "Gratitude Consultant." You upload a contact list, compose a real printed card in a web or mobile app - two-panel, three-panel or oversize stock, with photo insertion, custom fonts and a font rendered from your own handwriting - and the company prints it, folds it, stuffs it, addresses it, stamps it and drops it into the USPS stream, optionally with a gift from a catalog in the same envelope. Campaigns can be automated on a drip schedule.

The good parts of this file are real and they go first, because the site’s credibility depends on that. Twenty-two years of continuous operation under one founder. No bankruptcy, no receivership, no collapse-and-relaunch, no failed predecessor venture attaching to the founder, and an orderly, documented CEO succession in January 2019. No Federal Trade Commission action. No state attorney general action. No Utah Division of Consumer Protection action. No self-regulatory case. No class action. An A+ Better Business Bureau rating with exactly one complaint closed in three years and none in the last twelve months. And a product with demonstrable non-distributor demand: the third-party reviewer base is business users evaluating a tool, competitors buy the brand name in search, and independent service firms have built offerings around it. You do not get any of that around a pretext product.

The distributor program is live, not dormant, and that is the first thing a reader asks about a 22-year-old company. The official compensation plan on the corporate document server is dated 1 July 2025 and describes six ranks with an active recruiting structure. Six plan revisions were published between February 2023 and April 2026 - February 2023, May 2024, February 2025, July 2025, a quick guide updated 12 January 2026 and the current plan dated 20 April 2026. Sponsor-coded enrollment funnels of the form app.sendoutcards.com/pricing?promo=…&sponsor=… remain live and indexed. Consumer pricing was refreshed on 15 July 2025. A wound-down program does not produce that document trail. The honest qualification is that verified currency now runs to April 2026: the company published a Quick Compensation Guide updated 12 January 2026 and full Compensation Plan Details dated 20 April 2026, both carrying the complete per-SKU commission table.

What holds the grade down is not misconduct. It is that the one time the company did publish what its field earns, the answer was that most of it earns nothing - 61.15% of all affiliates earned exactly $0.00 a month in fiscal 2023, 71.38% at $10 a month or less, 0.90% above $1,000, all gross of expenses, with the 2022 statement reporting the same shape. It has published nothing since. No 2024 or 2025 disclosure could be located at all. No current Policies and Procedures document is published at any findable URL, so the income-claims policy, the advertising rules and the termination grounds are unverifiable. Commissions run on QV and CV - company-assigned point values ranging from 15 to 15,000 across products, and the two 2026 documents that publish a per-SKU table disagree on the same SKUs - so the headline 10% to 13% rates still cannot be converted into money with confidence. The only quantified outcome in the record is 2011’s 72% of distributors earning zero commissions, which is fifteen years old and must be read as history, not as a description of today.

The only quantified participant outcome on record - and it is from 2011

From the company’s own 2011 income disclosure, preserved in a third-party forensic-accounting archive. This is fifteen years old and does not describe the business in 2026. It is published here because it is the sole quantified statement of distributor outcomes that exists anywhere: the fiscal 2023 disclosure is readable and reports 61.15% of all affiliates earned exactly $0.00 a month, with 2022 reporting 62.38%, but nothing has been published for 2024 or 2025.

72% 28%
Earned zero commissions in 2011 (72%)Earned some commission in 2011 - amount not broken out (28%)
ProductPricePays
Gratitude Consultant fee
The entire cost of holding the distributor role. There is no required product pack, no starter kit gate and no $500–$5,000 entry purchase. This is genuinely low and it is a real improvement on the company’s own 2011 plan, which carried a $398 wholesale premium package.
$14/mo or $99/yr
recurring
Casual subscription
Five card credits. If you use exactly your credits that is $5.40 a card all-in - the worst value on the price list and worse than buying a card at a shop and stamping it. The marginal card beyond your credits is $3.40.
$27/mo subscribe-and-save ($30 one-time)
monthly
on CV, not on price
Advanced subscription
Fifteen credits, $3.13 a card all-in, $2.80 marginal. Paired with the $14 consultant fee this is the tier most commonly described in the field as the working setup - about $61 a month, roughly $732 a year.
$47/mo subscribe-and-save ($60 one-time)
monthly
on CV, not on price
Pro subscription
Fifty credits, $2.34 a card all-in, $2.20 marginal. With the consultant fee this is about $131 a month, roughly $1,572 a year - the serious-build floor.
$112/mo subscribe-and-save ($145 one-time)
monthly
on CV, not on price
Gratitude Pack 200
Two hundred cards at $2.60 each, US postage included. This is where the price-to-value case starts to bite: it beats every named like-for-like competitor and it beats the card shop decisively.
$520
one-time
on CV, not on price
10,000 Card Pack
$1.99 a card, the cheapest rate on the list. A legitimate enterprise SKU for a genuine high-volume buyer, and also a very large single volume event in a multi-level context. The 500 QV personal cap means it cannot buy rank - the mitigating fact - but it can generate downline volume for an upline. The CV assigned to it is not published, and whether the credits expire could not be confirmed.
$19,945
one-time
on CV, not on price
Add-on and training packages
Gratitude Journal System $117, Gratitude Expert Essentials $137, Gratitude Expert Growth $237, Gratitude Combo $247, Starter Package $257 for 50 cards, Gratitude Expert Ultimate $337, Solopreneur $495 for 150 cards. Several of these are training and system products rather than cards, which is where the founder’s parallel speaking-and-course business meets the price list.
$117–$495
one-time
on CV, not on price
"Promptings to Prosperity" event ticket
Priced for the first time in the January and April 2026 documents, which resolves a gap this report previously recorded as unpublished. Attending this event is an explicit alternative to sponsoring a Silver for Platinum qualification. An event whose purchase substitutes for a rank requirement is functionally a priced requirement, and its cost belongs in a participant’s budget. The ticket price could not be located anywhere.
$1,995 ($1,695 discounted)
as required
Background check

Who runs it, and what they ran before

KB
Kody Bateman
Founder; Chief Visionary Officer since January 2019

Established the platform in 2003 and has run this one company for twenty-two years. No prior collapsed opportunity, no serial-relaunch pattern and no regulatory, fraud or criminal history attaching to him personally could be located in any source reviewed. Relative to the modal founder profile in this category that is materially better, and it is the single largest reason the ownership dimension scores where it does. The caution runs the other way: the public persona is heavily personality-driven and quasi-inspirational, and he operates a parallel monetised business of books, speaking and courses, with a "PromptingU" product line sitting inside the corporate family. A founder whose personal income depends on selling events and personal-development product into the same field he recruits creates a structural incentive that a prospect should price in - particularly given the plan makes an event an alternative route to Platinum.

GB
Gregg Bryars
Chief Executive Officer, announced 7 January 2019

The succession was orderly and documented - a corporate announcement, a press release and a public statement that the founder had explored the transition for two years. Bryars was recruited from the customer base rather than from outside the industry: he and his wife were described in the announcement as five-year users of the product, and he was appointed to oversee technology development and all daily operational and executive tasks. That is a culture-fit hire rather than an operational-turnaround hire, which is a neutral fact rather than a negative one. The announcement contained no statement about ownership, and no change of control should be inferred from a CEO appointment. Whether he remains in post as of 2026 could not be confirmed from any source.

Ln
Leadership note
The executive bench cannot be independently verified

The parent brand’s "meet the team" page rendered only the founder and no other executive. For a company of this claimed size and age, a leadership page naming one person is thin, and it means the current executive bench beyond the founder cannot be checked against any public record. The Better Business Bureau profile lists three principals - the founder recorded as CEO and Founder, Gregg Bryars as CEO, and a manager - but the dual-CEO listing is a records artifact reflecting the 2019 transition rather than evidence of two sitting chief executives. Separately, the corporate news archive surfaces content as old as February 2019, though the compensation documents themselves are current - a Quick Compensation Guide updated 12 January 2026 and full Compensation Plan Details dated 20 April 2026. Verified currency of this offer runs to July 2025, not to the review date.

On
Ownership note
Two rebrands in eighteen months, no structural change

The company launched "Greener Still" in January 2021 as a holding brand above SendOutCards, promoted alongside what was described as five new income streams and given its own compensation plan document in March 2021. It then rebranded again to "Promptings" in August 2022, with an explanation that is philosophical rather than structural. What actually changed for a participant: the distributor title became "Gratitude Consultant," and the corporate umbrella now consolidates partner brands including Blue 42 for Life, PromptingU and Bella Cadeaux. What did not change: the consumer brand, the website, the app, the product, or the channel. Two rebrands in eighteen months that leave the core business untouched is marketing repositioning, not recapitalisation, and it should not be read as evidence of new capability. Whether any equity change accompanied either reorganisation is unknown - no filing or announcement addressing ownership was located.

Registered address

Salt Lake City, Utah, USA
Principal address of record is 1825 W Research Way, Suite 1, Salt Lake City, UT 84119, with an alternate location at Post Falls, Idaho. The company runs its own printing and fulfillment operation rather than reselling another firm’s print pipeline, which is the reason the pack pricing in the price-to-value section is as low as it is. Ownership is founder-associated and privately held: no venture round, no private-equity investment and no acquisition or change of control was located. That cuts both ways for a participant - no outside pressure for aggressive growth, but equally no external capital cushion and no external governance. Revenue is not company-disclosed or audited. A trade tracker estimates $46 million a year, flat with 0% growth across 2020–2025; the figure being identical for six consecutive years suggests a carried-forward placeholder rather than six measurements, and it is treated here as directional only. A separate undated corporate profile citing "over 60,000 independent distributors" and "50 million cards sent" reads as pre-2015 material and is not used as a current figure anywhere in this report.

Compensation plan

What has to be true for you to get paid

To coverYou need
Hold the Gratitude Consultant role for one year $99
annual rate; $168 if paid at $14 a month
Minimum viable commission-qualified month ~$41/mo
$14 consultant fee plus the $27 Casual subscription - about $492 a year
The setup most commonly described in the field ~$61/mo
$14 consultant fee plus the $47 Advanced subscription - about $732 a year
Cover that $732 from sponsor commissions alone ~$4,900–$7,300 of sponsored sales
at the published 10–15% of sale amount, before any team commission

Read this twice

The honest headline is that this is one of the cheapest entries graded on this site. There is no required product pack, no starter-kit gate and no four-figure wholesale package - the $398 wholesale premium package and the $140 fast-start bonus that sat in the company’s 2011 plan are both gone, and replacing a 35% payment for putting somebody into a package with 10–15%-of-sale sponsor commissions is a real structural improvement that deserves saying out loud. The cost side above is therefore small in absolute terms: roughly $492 to $732 a year for an active consultant, or about $1,572 if they run the Pro subscription. Three things stop that from being the whole story. First, the monthly floor is an estimate, not a verified figure: the plan permits up to 500 QV from personal purchases and personal purchase is the easiest way for a new consultant to produce baseline volume, but the per-SKU QV table is not published, so it cannot be confirmed which subscription tier is actually required to hit a given qualification threshold. A prospective participant cannot compute their own qualification cost from the company’s own documents. Second, the "Promptings to Prosperity" event functions as an alternative route to Platinum qualification and its ticket price is nowhere published, so a real and possibly substantial line item is missing from every budget anyone can build. Third, and decisively, the company's own earnings figure sets a hard ceiling on the expected value of any of this: 61.15% of all affiliates earned exactly $0.00 a month in fiscal 2023 and 86.17% earned $50 a month or less, gross, which does not cover the $41 to $61 monthly floor above. Nothing has been published for 2024 or 2025, and the 2011 comparison is 72% of distributors earning zero commissions - fifteen years old. So the breakeven arithmetic here is one-sided by necessity: the costs are knowable and modest, and the revenue side is a blank.

Run your own numbers

Drag the sliders. Nothing here is stored or sent.

-
Cumulative net, after costs
Retained retained card-sending customers -
Commission that month -
Total commissions earned -
Total you paid in -
Net -

Commission on a customer sending roughly a card a week, against the $14/month subscription that is the entire cost of holding the position - there is no product pack and no autoship. The honest caveat is what the company's own most recent disclosure says about the return: in fiscal 2022, 62.38% of all affiliates earned exactly $0.00 a month and 87.06% earned $50 or less, gross of expenses. That figure is four years old and nothing has been published since. Your own subscription cost of $14/mo is included.

Your money

What it costs to replace this yourself

This section runs the other way round from most reports on this site, and it is where the file earns its keep. SendOutCards is not the expensive option - at volume it is the cheapest thing in its market. Every row below is like-for-like on the metric that matters to the buyer: total cost to get one physical card into the postal system, US postage included. SendOutCards includes US postage in the card price, adds $1.00 for international, and charges 50% of card price for postcards. Its own prices are as of the 15 July 2025 refresh; competitor figures are from independent 2026 comparison sources except where marked unpublished. What appears in the "cost" column is what the alternative charges - so a higher figure means the alternative is dearer.

What they sell youWhat you'd use insteadYour cost
Gratitude Pack 200 - $520 for 200 cards, $2.60 a card all-inBuy a card at a shop and post it yourself - plus a $0.78 Forever stamp, your handwriting, your addressing and the trip~$3.78–$8.78
10,000 Card Pack - $19,945, $1.99 a card all-inPostable - $5.99 a greeting card, $4.79 with a 20% code, postage included, no minimum$4.79–$5.99
Gratitude Pack 450 - $1,045 for 450 cards, $2.32 a cardHandwrytten - about $4.17 a card on the $100/mo consumer plan, with USPS postage billed separately on top$4.17 + postage
Gratitude Pack 100 - $290 for 100 cards, $2.90 a cardSimply Noted - 100 credits for $358 at entry, about $2.76 at volume, credits expire at twelve months$2.76–$3.58
3,000 Card Pack - $6,295, $2.10 a cardThankster - category cost-per-piece range from a 14-service 2026 comparison$2–$3
Pro subscription - $117/mo, 50 credits, $2.34 a cardPunkpost - genuinely hand-written by a human artist, a different and premium productnot published
Advanced subscription - $47/mo, 15 credits, $3.13 a cardMoonpig US "mailed for you" - strong on design breadth, weak on B2B automationnot published
Gratitude Pack 700 - $1,575 for 700 cards, $2.25 a cardPaperless Post - a credits model, primarily digital with a paper option; not a like-for-like physical-mail competitor for most usesnot published
ACT pay-as-you-go - $4.00 a card, no commitmentA cheap card and a stamp, bought the same afternoon~$3.78–$4.78
Casual subscription - $27/mo for 5 credits, $5.40 a cardLiterally anything else on this list, including the card shop$2.76–$5.99
Total as sold
$1.99–$2.60 a card at 200+, US postage included
Total, built yourself
$2.76–$8.78 a card for the like-for-like alternatives

Price-to-value

At volume this wins on price, clearly and repeatedly, and the company’s claim that its cards cost less than the average price of a greeting card at the store is defensible on these numbers. Postage inclusion is a genuine quantifiable edge over competitors who bill USPS separately, and owning the print and fulfillment operation is why the pack rates go as low as $1.99. Now the counterweight, stated plainly because it decides who this is actually for: the good economics are only available to people who send a lot. A Casual-tier buyer pays about $5.40 a card, which is worse than walking into a shop, and reaching the $1.99–$2.60 band requires a prepaid commitment of $995 to $19,945 on credits whose expiry terms could not be confirmed. Add the $14 monthly consultant fee if you have joined as a distributor and the effective per-card cost rises again. A rational buyer with no income offer attached would genuinely purchase this - if they send 200-plus cards a year for business relationship-building. The same buyer sending twenty cards a year is being sold into the wrong tier of the company’s own price list.

Odds of profit

Three operators, five horizons

Probability of cumulative net profit

Hover any point for median, top decile and bottom quartile.

0% 25% 50% 75% 100%3 mo6 mo1 yr3 yr5 yr 28% 22% 20%
Product-first consultant - a referral-dependent professional who wants the cards for client retention, holds the role, never really recruitsPart-time Gratitude Consultant - 10 hrs/wk, sells subscriptions to a professional network, sponsors occasionally, holds the Advanced tierFull-time builder - 30+ hrs/wk, Pro tier plus bulk packs, chasing Gold and Platinum, buying events

Product-first consultant

a referral-dependent professional who wants the cards for client retention, holds the role, never really recruits

HorizonP(profit)Median
3 mo 18% −$120
6 mo 22% −$210
1 yr 25% −$330
3 yr 27% −$860
5 yr 28% −$1,300

Part-time Gratitude Consultant

10 hrs/wk, sells subscriptions to a professional network, sponsors occasionally, holds the Advanced tier

HorizonP(profit)Median
3 mo 9% −$380
6 mo 13% −$700
1 yr 17% −$1,300
3 yr 21% −$3,200
5 yr 22% −$4,600

Full-time builder

30+ hrs/wk, Pro tier plus bulk packs, chasing Gold and Platinum, buying events

HorizonP(profit)Median
3 mo 5% −$1,100
6 mo 8% −$2,100
1 yr 12% −$3,800
3 yr 18% −$8,900
5 yr 20% −$13,000

Methodology note. ANCHORED to the published cost side, which is unusually well documented here: the $14 monthly or $99 annual consultant fee with no required product pack; the $27, $47 and $117 subscription tiers with 5, 15 and 50 credits; the pack ladder from $290 for 100 cards to $19,945 for 10,000; the all-in per-card figures of $5.40 on Casual, $3.13 on Advanced, $2.34 on Pro and $1.99–$2.60 at pack volume; the published commission rates of 10–15% of sale for sponsor commissions and 10%, 12% and 13% team commissions by rank; and the rank ladder of 1,500, 4,500, 13,500, 40,500 and 121,500 QV with a 500 QV personal-purchase cap at every level. Anchored also to the single quantified outcome that exists - the company’s 2011 disclosure showing 72% of distributors earning zero commissions - which is fifteen years old and is used here only to set the shape of the distribution, never as a current figure. MODELED by us: every dollar figure in these tables, the share of each cohort in cumulative profit, the cohort definitions and the time allocations, none of which the company segments or publishes. The modeling is more speculative here than in most reports on this site, and readers should know why: there is no readable income disclosure for any year since 2022, no median for any year at all, no percentage-earning-nothing for any recent year, and and, until the 2026 documents, no per-SKU QV/CV table with which to convert the published percentages into money. One calibration that cuts in the company’s favor and is reflected above: because entry is $14 a month with no required pack, the downside tail is far shallower than in most plans graded here - the product-first cohort risks hundreds of dollars, not thousands - and the profit shares are correspondingly higher than the category norm.

Go-to-market

Where you are actually allowed to promote this

Platform policy reads, not verifications. Check every one before you spend a dollar - enforcement changes faster than the written policy does.

Channel
Status
Notes
Current Policies and Procedures
NOT PUBLISHED AT ANY RETRIEVABLE URL
The single largest evidence gap in this file. No current P&P document is published on either corporate property; the only copy located is an undated archived file on a third-party document host whose vintage matches the 2011-era plan material. A company that published six compensation-plan revisions between 2023 and 2026 and buries its rulebook inside a page no crawler can read has made a choice about what a prospect can find. The compensation plan is a recruiting document; the P&Ps tell you what you may not do and how you can be terminated. Only one of the two is easy to find.
Income claims by the field
PROHIBITED IN POLICY - CONDUCT RECORD CLEAN
The Policies and Procedures state that income claims and earnings representations are contrary to Promptings policy, citing the Federal Trade Commission and state regulators and naming check copies and personal earnings disclosures as the practices that carry legal consequence. Located 10 September 2026. What can also be said is that no self-regulatory inquiry, no regulator complaint and no located pattern of aggressive public income claims exists after twenty-two years. The rulebook turned out to be published, just unfindable; the absence of a claims problem is a real result. Both go in the file.
Social selling, paid ads and brand-keyword bidding
RULES UNKNOWN
No retrievable policy on social advertising, paid acquisition, brand-name bidding, lead generation or third-party marketplace listings. A participant cannot find out in advance what marketing they are permitted to do, which means any acquisition asset they build is being built without knowing whether it is compliant. Get every channel you intend to use confirmed in writing by the company, not by your sponsor, before spending.
Rank advancement
DOWNLINE QV ONLY
Every rank above entry is qualified on volume from Levels 1–6, on a clean 3× escalator: 1,500 QV for Silver, 4,500 for Gold, 13,500 for Platinum, 40,500 for Diamond, 121,500 for Eagle. Reaching Eagle requires an organization producing 81 times the volume needed for Silver. Whatever the sales language, the path to income here is the path to an organization.
Personal purchases toward rank
CAPPED AT 500 QV AT EVERY RANK
You cannot buy your own rank. Above Silver at least about 89% of qualifying volume must come from the downline - 4,000 of 4,500 QV at Gold - and at Eagle personal purchases can contribute at most 0.4% of the 121,500 QV requirement. This is the most effective structural defense against inventory loading that a plan can carry, and many plans in this category do not have it. It is the strongest single feature of the compensation design.
Per-leg volume caps
CAPPED AT 50% FROM GOLD UPWARD
A maximum of 2,250 QV counts from any single leg at Gold, 6,750 at Platinum, 20,250 at Diamond and 60,750 at Eagle. Read one way this is a legitimate breadth requirement that stops a single runaway leg carrying a rank. Read the other way it means advancement structurally requires recruiting several independent legs rather than simply selling more cards. Both readings are correct.
Platinum qualification
SPONSOR A SILVER OR BUY AN EVENT TICKET
Beyond the 13,500 QV requirement, Platinum demands that the consultant either sponsor a Silver within six months or attend the "Promptings to Prosperity" event, priced at $1,995 in the 2026 documents ($1,695 discounted). That is the most criticisable single clause in the plan. A consultant genuinely building a customer-sales business, with no interest in recruiting, hits a hard ceiling at Gold unless they buy a $1,995 ticket.
Matching bonus
NONE IN THE PLAN
No matching bonus was found anywhere in the April 2026 compensation plan, nor in July 2025. This matters more than its brevity suggests: the matching bonus is the mechanism most directly tied to rewarding the recruitment of recruiters, and its absence removes the clearest structural incentive to build a downline for its own sake. Sponsor commissions are paid as a set dollar amount or 10–15% of the sale - tied to a transaction, not to an enrollment.
Compensation plan documents
PUBLISHED, DATED AND VERSION-NUMBERED
February 2023 v2, May 2024 v1.0.6, a quick guide dated 27 February 2025 v1.1.7, the July 2025 plan, a Quick Compensation Guide updated 12 January 2026 and the current Compensation Plan Details dated 20 April 2026 - all openly published by the company. This is the transparency this company does well, and it is also the proof that the distributor program is live rather than dormant. It sits awkwardly against the missing P&Ps and the missing income disclosures, which is the whole shape of this file.
The evidence

Red flags and green flags

Red flags

14
1Two income disclosures, then silence, while the plan kept being revised
The company published income disclosures for fiscal 2022 and fiscal 2023 and has published nothing since. Both are readable and both say the same thing: 61.15% of all affiliates earned exactly $0.00 in average monthly income in 2023, against 62.38% in 2022; 71.38% earned $10 a month or less, 86.17% earned $50 or less, and 0.90% earned more than $1,000. Gross, before any business expense, against a consultant fee of $14 a month - so the majority of the field paid at least $168 a year to earn nothing. Credit where it is due, twice over: the denominator is every individual and entity on the company books rather than only those meeting an "active" test, which is the honest way to publish this, and publishing two consecutive years lets an outsider see that the distribution is stable rather than a bad year. The failure is what came next. Six compensation-plan revisions went out between February 2023 and April 2026 - including two in 2026 alone - and not one income disclosure for 2024 or 2025. The document that sells the opportunity is maintained; the document that would let a recruit price it is three years old
2The recruiting document stayed current while the earnings document went stale
Six compensation-plan revisions were published between February 2023 and April 2026, the two most recent in January and April 2026. Over the same period the income disclosure was not updated once. That asymmetry is the finding: the document that sells the opportunity is maintained; the document that would let a recruit evaluate it is not.
3The only quantified participant outcome on record is from 2011 and it is bad
72% of distributors earned zero commissions in 2011, from the company’s own disclosure of that year preserved in a third-party archive. This figure is fifteen years old, it cannot be represented as describing the business today, and it is labeled as historical everywhere it appears in this report. It is included because nothing has replaced it.
4Unlimited card sending is capped at 25 a day
The Fair Use Policy, located 10 September 2026, caps free Unlimited Heartfelt Prompting card sending at a maximum of 25 cards per day, requires every card to carry unique personalized messaging to a single recipient - changing a name or one or two words does not count as unique - limits an account to one individual plus a spouse and children in the same household, forbids API, macro or scraping access, and forbids simultaneous sessions. Breach is enforceable by subscription cancellation, account termination or the section 9.1 disciplinary sanctions. None of this is unreasonable for a print-and-mail operation and most of it reads as ordinary anti-abuse language. It belongs in the file because the word being qualified is "unlimited", the qualification lives on a page no crawler can read, and 25 a day is the number a buyer comparing per-card economics needs before choosing a subscription over a pack.
5The rulebook is published where no crawler can read it
The Policies and Procedures governing income claims, advertising, social selling, non-solicitation, territory and termination are published in full, inline on the consultant terms page - and that page serves 33 characters of visible text to any fetcher, search engine or screen reader. Located 10 September 2026 only by reading the page JavaScript directly. Nothing in it is searchable, quotable or comparable against a prior version, and it carries no version number and no effective date, so a consultant cannot tell when the rules last changed. Earlier versions of this report recorded the document as not published at all, which is the predictable consequence of publishing it this way. The only copy located is undated and reads as pre-2015. A participant cannot read the contract that governs how they can be terminated.
6Platinum requires sponsoring a Silver or buying an event ticket
A hard requirement to either perform a recruitment act or make a purchase, with the "Promptings to Prosperity" ticket now priced at $1,995 ($1,695 discounted) in the January and April 2026 documents. An event whose purchase substitutes for a rank requirement is functionally a priced requirement, and a consultant taking that route rather than the recruitment route should budget it as one.
7Commissions run on company-set QV and CV, not on dollars
Assigned point values range from 15 to 15,000 across products. The headline rates of 10%, 12% and 13% are percentages of CV, not of revenue, so two products at the same retail price can pay materially differently - and the company can change the effective economics without altering a single published number.
8Two parallel pricing currencies, both live on corporate properties
A legacy "points" system - $37 Card-A-Day for 2 points, $97 Unlimited for 5, $147 for 7, $247 for 12 - coexists with the newer credits-and-subscription model. An independent 2023 review measured the effective cost at 31 cents to 99 cents per point depending on customer type. A threefold spread in the value of the same unit is a legitimate complaint and reviewers name it explicitly.
9Textbook negative-option architecture
A recurring consultant fee plus a recurring product subscription, with subscribe-and-save pricing that makes the auto-renewing option cheaper than one-time purchase - $27 against $30, $47 against $60, $117 against $145. No complaint pattern has been established, but the single Better Business Bureau complaint on file, from 9 August 2023 and since resolved, concerned a $162 refund owed after cancellation with repeated assurances that checks were in the mail.
10The 2011 plan’s "2 Active Customers" qualification does not visibly survive
The archived January 2011 plan required 30 personal volume and two active customers to qualify. No equivalent customer-count requirement is visible in the July 2025 plan, and no customer-volume ratio or 70%-rule analogue could be found. An explicit customer requirement is a pyramid-defense feature, and its apparent removal runs the wrong way. The Policies and Procedures, now retrieved, contain no customer-volume ratio or 70%-rule analogue either.
11Very large prepaid SKUs against credits that expire in twelve months
Card packs run to $19,945 for 10,000 cards and $6,295 for 3,000. The Policies and Procedures, located 10 September 2026, fix point expiry at the end of the twelfth month from purchase and state that expired points are never restored - so a five-figure pack is a commitment to send ten thousand cards inside a year. Several named competitors expire credits at twelve months. Prepaid-bulk models are where buyers most often get caught, and the sums here are large enough to matter.
12Low-volume buyers are structurally overcharged
The Casual plan works out at $5.40 a card if you use exactly your five credits, and the Starter Package at $5.50 - both worse than buying a card at a shop and stamping it. Recruits are pitched a universal product, but the price list only rewards the high-volume business user. Someone joining on an "everybody sends cards" pitch is being sold into the wrong tier of the company’s own list.
13Flat estimated revenue and a corporate news trail that stops
A trade tracker estimates $46 million flat across 2020–2025 with 0% growth, which is a third-party placeholder rather than a measurement. More concretely: the corporate news archive surfaces content as old as February 2019, though the compensation documents themselves are current - a Quick Compensation Guide updated 12 January 2026 and full Compensation Plan Details dated 20 April 2026. Verified currency of this offer runs to July 2025.
14Your best customer and your best recruit are the same person
The core buyer - referral-dependent commission professionals with contact lists to nurture - is simultaneously the ideal customer and the ideal recruit. That produces good early results and a hard ceiling: once a consultant’s professional network is enrolled, there is nowhere left to go, and the customer relationship and the recruitment relationship have been running through the same people the whole time.

Green flags

10
1Twenty-two years, one founder, no collapse in the record
Entity formed June 2003, trading from June 2004, continuously operating since. No bankruptcy, no receivership, no assignment for benefit of creditors, no collapse-and-relaunch, and no prior failed venture attaching to the founder could be located in any source. In this category that is a materially better ownership file than the norm and it is stated first for that reason.
2An essentially empty regulatory file
No Federal Trade Commission action, consent order, civil investigative demand or warning letter. No state attorney general action. No Utah Division of Consumer Protection action. No self-regulatory council inquiry or decision. No class action, securities litigation or significant distributor litigation located. For a company that has sold a business opportunity since 2004, an empty file is genuinely uncommon.
3A+ Better Business Bureau rating with one complaint in three years
Exactly one complaint closed in the last three years and none in the last twelve months, from a company classified by the BBB under both "Greeting Card Manufacturers" and "Multi-Level Sales." This is a private ratings body’s assessment rather than a regulator’s finding, and the honest reading is probably both that the product works and that dissatisfied participants may not go to the BBB - but one complaint in three years is a remarkable number either way.
4The product is real and independently demanded
Business users review it as a tool rather than as an income opportunity, competitors run dedicated "alternative to SendOutCards" acquisition pages, independent service firms and virtual-assistant businesses have built offerings around it, and the company owns its own print and fulfillment operation rather than reselling someone else’s pipeline. You do not get third-party service businesses forming around a pretext product.
5Personal purchases are capped at 500 QV for every rank
You cannot buy your own rank. At Gold at least 4,000 of the 4,500 QV requirement must come from the downline, and at Eagle personal purchases can supply at most 0.4% of the 121,500 QV required. This is the single most effective structural defense against inventory loading available to a compensation plan, and many plans graded in this category simply do not have it.
6Entry is $14 a month with no required product pack
No starter-kit gate, no $500–$5,000 entry purchase, no mandatory inventory. This removes the largest single participant-loss mechanism in the category, and it is a real improvement on the company’s own 2011 plan, which carried a $398 wholesale premium package and paid a $140 fast-start bonus on it - a 35% payment for putting somebody into a package.
7No matching bonus anywhere in the plan
The compensation mechanism most directly tied to rewarding the recruitment of recruiters is absent from the April 2026 plan, as it was from July 2025. Sponsor commissions are paid as a set dollar amount or 10–15% of the sale amount, tied to a transaction rather than to an enrollment, and paid daily.
8US postage is included in the card price
A real, quantifiable advantage over competitors who bill USPS postage separately - Handwrytten among them. International adds $1.00 a card and postcards cost half the greeting-card price. This is the mechanical reason the all-in comparison in the price-to-value section comes out the way it does.
9Price-to-value at volume is genuinely strong
$1.99 to $2.60 all-in per card at 200 or more undercuts Postable, Handwrytten, Simply Noted and IgnitePost, sits alongside the cheapest operators in the market, and beats buying a card at a shop and stamping it at $3.78 to $8.78. The company’s claim that its cards cost less than a card from the store is, at volume, defensible on published numbers.
10Compensation plans are published, dated and version-numbered
February 2023, May 2024, a February 2025 quick guide, the July 2025 plan, a January 2026 quick guide and the current plan dated 20 April 2026, all openly published by the company. The plan itself is not hidden, and the document trail is the clearest available proof that the distributor program is live and being maintained rather than wound down.
What would move this grade

We would like to be wrong about this

Upward

  • Publication of a current income disclosure in machine-readable form, with a median, a percentage earning nothing and rank-by-rank headcounts - the single highest-leverage change available, and the one that would lift the participant-economics score several points on its own.
  • Republication of the Policies and Procedures as server-rendered text a crawler and a screen reader can read, plus a single authoritative per-SKU QV/CV table - the January and April 2026 documents both publish one and they disagree - plus a per-pack expiry term stated at the point of sale rather than only inside an unsearchable policy page.
  • Removal of the event-attendance route to Platinum qualification, leaving a purely sales and organizational requirement; reinstatement of an explicit active-customer rule of the kind the 2011 plan carried; and verifiable corporate activity dated in 2026.

Downward

  • Confirmation that no income disclosure has been published since 2022, or discovery that the four- and five-figure card-pack credits expire, either of which would harden the transparency finding into something worse than an evidence gap.
  • Any self-regulatory inquiry, Federal Trade Commission action or state attorney general matter - from a base of literally zero after twenty-two years, a first item would be highly material - or the emergence of a complaint pattern around auto-renewal, cancellation or refunds.
  • Evidence that the distributor program is being wound down or the company has ceased operating, given that verified currency now runs to April 2026; or evidence of a required or heavily pressured large card-pack purchase at enrollment, which would reintroduce the inventory-loading risk this plan appears to have designed out.
The better trade

Grade is C−. The cleanest corporate file in its category on this site, attached to a distributor program whose participant economics nobody outside the company can calculate.

Start with what is genuinely good, because a great deal of it is. This company has traded for twenty-two years under one founder with no bankruptcy, no receivership, no collapse-and-relaunch and no failed predecessor venture, and it handed over the chief executive seat in January 2019 in an announced, documented, two-year-planned succession. The regulatory file is close to empty: no Federal Trade Commission action, no state attorney general action, no Utah consumer-protection action, no self-regulatory council inquiry, no class action. The Better Business Bureau records an A+ rating with exactly one complaint closed in three years. And the product is real - you compose a card in an app, the company prints, stuffs, addresses, stamps and mails it, and the reviewer base consists overwhelmingly of business users evaluating a tool rather than an income opportunity. Competitors buy the brand name in search. Independent service firms have built offerings around it. None of that happens around a pretext product, and a site that only ever finds fault is not worth reading.

The price-to-value case is stronger still, and it is the part of this report a buyer should actually act on. US postage is included in the card price. At pack volumes of 200 and up the all-in cost is $1.99 to $2.60 a card, which undercuts Postable at $3 to $6, Handwrytten at $3 to $5 with postage billed separately on top, Simply Noted at $3 to $5, and IgnitePost at $5 to $8, and beats buying a card at a shop and posting it at $3.78 to $8.78. The company owns its print and fulfillment operation, which is why the numbers go that low. But the counterweight has to be stated with the same force: those economics are only available to people who send a lot. A Casual-tier subscriber pays about $5.40 a card, worse than the card shop, and reaching the efficient rates means committing $995 to $19,945 up front on credits whose expiry terms could not be confirmed. Someone recruited on the idea that everybody sends cards is being sold into the worst row of the company’s own price list.

And then the reason this publishes at C− rather than in the band the arithmetic gives it. The most recent income disclosure covers fiscal 2022, four years ago. It is readable, and it reports that 62.38% of all affiliates earned exactly $0.00 a month, 72.88% earned $10 a month or less and 1.00% cleared $1,000, gross of expenses. Nothing has been published for 2024 or 2025. The Policies and Procedures do exist - published inline on the consultant terms page, with an explicit income-claims section, a six-month non-solicitation clause and disciplinary sanctions at section 9.1 - but the page renders entirely client-side and serves 33 characters to a fetcher, so nothing about it is searchable or quotable without reading the page's own JavaScript. There was no per-SKU QV/CV table until the 2026 documents published one, and the two 2026 documents disagree with each other on the same SKUs, so the published 10% to 13% rates still cannot be turned into money by anyone outside the company with confidence. The only quantified participant outcome anywhere in the public record is 2011’s 72% of distributors earning zero commissions - fifteen years old, and used here only as history. Meanwhile the plan makes Platinum contingent on sponsoring a Silver or buying a $1,995 ticket to an event whose price was, until 2026, not published. None of that is misconduct. All of it means that the honest answer to "what would I earn" is that nobody can tell you, and a prospect should treat a company that has not said in four years as having answered the question by not answering it.

1

Buy the cards, skip the consultant fee

If you send 200 or more cards a year for client retention, this is a good product at a good price and you do not need the distributor role to get it. Take a pack rather than a subscription - $520 for 200 cards at $2.60 all-in, or $1,045 for 450 at $2.32 - and save the $14 a month. Before you commit four figures, do the arithmetic on the twelve-month expiry the Policies and Procedures impose: unused points are not restored, so a 450-card pack is a commitment to send 450 cards inside a year.

2

If you send fewer than 100 cards a year, use something else

The Casual tier at $5.40 a card and the Starter Package at $5.50 are both worse than walking into a shop, and the pay-as-you-go rate of $4.00 is roughly at parity with a cheap card and a stamp - you are paying for the saved errand, which is a fair trade but not a bargain. At low volume, ShipNote at $1.99 to $2.49 a postcard, Postable, or simply a card shop will serve you better. The price architecture here is built for the high-volume business buyer and it does not pretend otherwise once you read the list.

3

Ask for the three documents before you sign anything

A readable copy of the Policies and Procedures, a single authoritative per-SKU QV/CV table, and the most recent income disclosure in a form you can read. The first two exist but are published in ways a prospect cannot search, quote or compare; the third has not been updated since fiscal 2022. If your sponsor cannot produce them, or produces the 2022 disclosure and calls it current when 2023 exists, you have learned the most useful thing available about this opportunity - and you have learned it before spending. Ask separately what a "Promptings to Prosperity" ticket costs, since Platinum qualification can require one.

4

Sell relationship-marketing fulfillment without the plan

The genuine demand here is from referral-dependent commission professionals who need systematic client touch-points and will not build the system themselves. That is a service business: contact-list hygiene, campaign design, occasion calendars, and running the sends. You can deliver it on top of any of the mailing platforms named in this report, charge for the work rather than the postage, and own the client relationship outright. It needs no consultant fee, no rank, no downline and no permission - and the market for it is the same market a consultant is told to recruit from.

The cards are genuinely cheap - $1.99 to $2.60 all-in at volume, postage included. What the people selling them earn has not been published in a readable form since 2022.
Scorecard

Nine dimensions, weighted

Comp structure & KoscotDoes the plan pay for recruitment or for sales to real customers?
20%
5.0
A genuinely mixed plan and it has to be written as one. The protections are real: personal purchases are capped at 500 QV for every rank above entry, so rank cannot be self-bought - at Eagle that cap is 0.4% of the 121,500 QV requirement - there is no matching bonus anywhere in the July 2025 plan, entry is $14 a month or $99 a year with no required product pack, and sponsor commissions are paid as a set dollar amount or 10–15% of the sale rather than as a fee for an enrollment. The 2011 plan’s $398 wholesale package and its $140 fast-start bonus are both gone. Against that: rank advancement is driven purely by downline QV on a 3× escalator, per-leg caps mathematically force multiple recruited legs, and Platinum requires either sponsoring a Silver or buying a ticket to the "Promptings to Prosperity" event - a recruitment-or-purchase gate whose ticket price is unpublished.
Securities exposureAny passive return on capital? Howey, staking, tokens, withdrawal friction.
15%
8.0
No investment contract, no passive-return promise, no token, no staking and no equity or securities offering of any kind could be located, and no securities regulator has ever been involved. Compensation is paid on product movement. Two points hold this below a perfect mark rather than any securities concern. The card packs run to $19,945 for 10,000 cards, which is a substantial prepaid balance held against future delivery, and whether those credits expire could not be confirmed - several competitors expire credits at twelve months, and prepaid-bulk models are where buyers most often get caught. Separately, a direct read of the Utah business-entity registry could not be completed, so entity standing, registered agent and annual-renewal status rest on the Better Business Bureau profile and the live corporate site rather than on the primary state record.
Ownership & track recordWho runs it, what did they run before, and what happened to it.
15%
7.0
One founder, one company, twenty-two years. No prior collapsed venture, no serial-relaunch pattern, no regulatory action, fraud judgment or criminal proceeding attaching to the founder could be located anywhere, and the 2019 CEO succession was announced, documented and orderly, with a two-year search described publicly. There is no bankruptcy, no receivership, no assignment for benefit of creditors and no change of control. In this category that is a materially better ownership file than the norm and it is why this scores where it does. The marks against are transparency rather than conduct: the parent-brand leadership page names only the founder, whether the 2019 CEO remains in post cannot be confirmed, corporate communication outside the compensation documents is thin - the news archive surfaces content as old as February 2019 - and the founder runs a parallel monetised speaking and course business selling into the same field.
Product reality & demandWould a rational buyer purchase this if no income offer existed?
12%
8.0
This is a real, functioning, useful service and it should be said without hedging. You compose a card in an app, the company prints it on real stock, folds, stuffs, addresses, stamps and mails it through USPS, optionally with a gift in the box, and campaigns can be automated against a contact list. The company owns its own print and fulfillment operation rather than reselling someone else’s. The independent-demand evidence is unusually strong: the G2 reviewer base is predominantly business users evaluating a tool rather than an income opportunity, competitors run dedicated "alternative to SendOutCards" acquisition pages, and third-party service businesses have formed around it. Held below a 9 by an aging and thin third-party record - 14 G2 reviews with nothing more recent than April 2023 - plus consistent complaints about awkward template creation, a steep learning curve and unreliable support.
Participant economicsReal cost in, realistic money out, and whether they publish the numbers.
10%
4.0
Two disclosures, read on 10 September 2026, and together they turn this dimension from a documentation gap into a measured outcome. Earlier versions of this report described the 2022 income disclosure as a flattened image whose figures could not be extracted, and said nothing existed after it. Both were wrong: the 2022 file carries a text layer, and a fiscal 2023 disclosure is published on the corporate document server and linked from the Approved Downloads help article. Here is what the company says about its own field. In 2023, 61.15% of all affiliates earned exactly $0.00 in average monthly income; 71.38% earned $10 a month or less; 86.17% earned $50 or less; 0.90% earned more than $1,000; and 0.04% - four in ten thousand - reached the $10,000.01 to $75,000.00 band. The 2022 figures are 62.38%, 72.88%, 87.06%, 1.00% and 0.03%. Two consecutive years, barely a point apart, which is more informative than either alone: this is the steady state, not a bad year. Both state the figures are gross of business expenses, and both state the denominator plainly - all individuals and entities on the company books as affiliates, not merely those meeting the "active" criterion. That is the honest denominator and publishing it two years running deserves credit. Set it against the cost side: the consultant fee alone is $14 a month, so the 61.15% at zero are out at least $168 a year before a single product purchase, and the practical qualification floor of $41 to $61 a month puts them $492 to $732 down. One oddity worth flagging rather than smoothing over: the 2023 sheet reports the average months in business for the $0.00 band as 0, where 2022 reported 40 and where every other 2023 band runs from 109 to 230 months. The company published it; it is not what the neighbouring cells would predict, and no explanation accompanies it. What holds this at 4 rather than higher is that the run stopped. Nothing has been published for 2024 or 2025, while six compensation-plan revisions went out over the same period, two of them in 2026 alone.
Price-to-valueWhat the same capability costs on the open market.
8%
7.0
The strongest section of this file. At $1.99 to $2.60 a card all-in with US postage included at volumes of 200 and above, this undercuts buying a card at a shop and stamping it ($3.78–$8.78), undercuts Postable ($3–$6), Handwrytten ($3–$5 plus postage billed separately), Simply Noted ($3–$5) and IgnitePost ($5–$8), and sits alongside the cheapest operators in the market. Postage inclusion is a genuine, quantifiable advantage that several named competitors do not offer. The counterweights are equally real and they decide the score: reaching those rates requires a $1,045 to $19,945 prepaid commitment against credits that expire at the end of the twelfth month and are never restored, two parallel pricing currencies are live simultaneously with a threefold spread in point value by tier, and a Casual-tier buyer pays about $5.40 a card - worse than the card shop.
Payout sustainabilityCan the company fund the plan out of margin, or only out of inflow?
8%
6.0
The mechanics are ordinary and the cadence is better than most: sponsor commissions and override commissions are paid daily, while all ongoing commissions including Level 1 are paid monthly, calculated from the 10th of the following month and typically deposited by the 15th. Team commissions run 10% at Silver on Level 2, 12% at Gold on Levels 2–3 and 13% at Platinum and above on Levels 2–4, with generational overrides of 4%/2% at Diamond and 6%/3% at Eagle. The problem is that none of those percentages is a percentage of dollars. They are percentages of CV, a company-assigned point value ranging from 15 to 15,000 across products, and while the 2026 documents now publish a per-SKU table they disagree with each other on the same SKUs, which means the company can change the effective payout without changing a single published number. The 35% commission-payout figure in circulation is a third-party estimate, not a company disclosure.
Marketing conductIncome claims, regulator run-ins, hype, deadline stacking.
7%
7.0
The conduct record is clean and the documentation record is not. No self-regulatory inquiry, no regulator complaint about earnings claims and no located pattern of aggressive public income claims after twenty-two years is a genuinely good result, and the most likely explanation - a small, aging, relationship-driven field that is not running paid acquisition at scale - is itself informative. Compensation plans are published openly, dated and version-numbered. The income-claims policy has now been located and read, which moves this dimension up a point on 10 September 2026: the Policies and Procedures state plainly that income claims and earnings representations are contrary to Promptings policy, cite the Federal Trade Commission and state regulators by name, and single out check copies and personal earnings disclosures as the specific practices that carry legal consequence. A company that both writes that rule and shows no located pattern of field income claims after twenty-two years is doing this part properly. It is held at 7 rather than higher because the rule is published on a client-side-rendered page that serves no readable text to a crawler, so the policy governing what consultants may claim is itself unquotable, and because the company enforces a no-income-claims rule while its own most recent income disclosure covers 2023 and nothing newer has been published. Two rebrands in eighteen months changed the story without changing the business. And an independent reviewer’s note that the site felt like it was "pushing people to become a distributor" rather than presenting clear consumer pricing is the one adverse conduct observation on file.
Operator terms & exitWho owns the customer, what you forfeit, how hard it is to leave.
5%
6.0
The rulebook exists after all, and this score moves up a point on 10 September 2026 because of it. Earlier versions of this report recorded no current Policies and Procedures at any findable URL. They are in fact published in full, inline on the consultant terms page: roughly 110,000 characters, sections numbered 2.1 to 12.6, carrying the income-claims policy, a six-month post-termination non-solicitation covenant, disciplinary sanctions at 9.1, Utah arbitration, a 90-percent buyback on resaleable inventory, and the credit-expiry term this report had listed as unknown - points expire at the end of the twelfth month and expired points are never restored. The Fair Use Policy is published too, and it is the one a buyer should read first: 'unlimited' card sending is capped at 25 cards per day. What holds this at 6 rather than higher is how all of it is published. Every one of those pages renders entirely client-side, serving between 15 and 33 characters of visible text to any crawler, screen reader or fetcher, so the terms are readable only by someone who opens a browser and scrolls - never searchable, never quotable, never comparable against a previous version. None of the documents carries a version number or an effective date, so a consultant cannot tell when the rules last changed or what they used to say. Add a textbook negative-option architecture - recurring consultant fee plus recurring subscription, with subscribe-and-save priced below one-time - and full account cancellation that rolls up the entire downline with no route back.
Weighted composite
6.44
C-

Dimension profile

Further from center is better. Hover any point.

Comp structure& Koscot 5.0 Securitiesexposure 8.0 Ownership &track record 7.0 Product reality& demand 8.0 Participanteconomics 4.0 Price-to-value 7.0 Payoutsustainability 6.0 Marketingconduct 7.0 Operator terms& exit 6.0

Hard caps that bind here

Cap at C− participant economics are disclosed and they are poor, and what is left unknowable is whether they have changed. The company's fiscal 2023 disclosure reports 61.15% of all affiliates earned exactly $0.00 a month, 71.38% at $10 or less and 0.90% over $1,000, gross of expenses, against a $14 monthly fee and a $41-$61 practical qualification floor, and its 2022 statement said much the same. That is three years stale, and no 2024 or 2025 disclosure exists at any locatable URL; the Policies and Procedures are published but only inside a client-side-rendered page that serves no readable text to a crawler; and while the January and April 2026 documents finally publish the per-SKU QV/CV table - resolving one leg of this cap - those two documents disagree with each other on the QV and sponsor-commission values of the same SKUs, so a prospect converting the published 10%-13% rates into an expected dollar outcome must first pick which company table to believe. The only quantified participant result anywhere in the public record is 2011’s 72% of distributors earning zero commissions - fifteen years old. The weighted arithmetic lands at 6.44, a C. No file where the operator has not told anyone what its field earns for four years can be published above the bottom of that band, however clean the rest of it is.
Cap at C rank advancement is gated on a recruitment act or an event purchase. Platinum requires the consultant either to sponsor a Silver within six months or to attend the "Promptings to Prosperity" event, priced at $1,995 in the 2026 documents. A participant genuinely building a customer-sales business, with no interest in recruiting, hits a hard ceiling at Gold unless they buy a ticket to an event that costs an undisclosed amount. That is a priced requirement dressed as an either/or, and a plan containing one cannot be graded into the B tier regardless of how good its 500 QV personal-purchase cap and its absent matching bonus are.

The lowest binding cap wins, regardless of the weighted arithmetic.

Sources consulted

What we read

Every source below links to the document itself. Tier 1 is a primary record - the company’s own plan, policy or disclosure, a court filing, a regulator’s decision or an SEC filing. Tier 2 is a self-regulatory or secondary regulator record, tier 3 reporting or academic work, tier 4 an open-market price comparison. Where a document can be moved or withdrawn, an archived copy is linked beside it. If a link is dead when you try it, that is a correction we want.

  1. Promptings Compensation Plan Details - current plan document served from the Promptings corporate document server (downloads.promptings.io), linked as "Promptings Compensation Plan Details" on the company's Approved Downloads page
    Compensation planTier 1Promptings / SendOutCards, LLC · 2025-07-01archived copy

    Promptings Compensation Plan Details – July 1, 2025 Promo (corporate document server) - six ranks; 1,500 / 4,500 / 13,500 / 40,500 / 121,500 QV requirements; 500 QV personal-purchase cap at every rank above entry; per-leg caps of 2,250 / 6,750 / 20,250 / 60,750; team commissions of 10% at Silver, 12% at Gold, 13% at Platinum and above; leadership overrides of 4%/2% at Diamond and 6%/3% at Eagle; sponsor commissions as set dollar amounts or 10–15% of sale; QV values assigned from 15 to 15,000; no matching bonus; Platinum sponsor-a-Silver-or-attend-the-event requirement

    Not established by this document: The July 1 2025 plan PDF itself is served through a JavaScript short-link wrapper (downloads.promptings.io) that does not expose a direct file URL to a fetcher; the linked short-link is the company's own canonical route to the document. Section-level figures (QV ladders, per-leg caps, 10.3%/11.5%/13.4% team rates, 4%/2% and 6.2%/3.1% overrides) could not be re-verified from a fetchable copy. SUPERSEDED 10 September 2026 by the April 2026 plan, which states the team rates as 10%/12%/13% and the Eagle overrides as 6%/3%. The rates in this note are retained as the record of what the July 2025 document said and are no longer the published figures; the QV ladder and per-leg caps carried over unchanged.

  2. Promptings 2023 Income Disclosure Statement v1.0.0 (PDF, corporate document server)
    Income disclosureTier 1Promptings / SendOutCards, LLC · 2023

    The most recent income disclosure the company has published, located 10 September 2026 via the Approved Downloads help article - earlier versions of this report stated that nothing existed after fiscal 2022. Average monthly income by band, as percentages of all affiliates, with average months in business alongside: $0.00 - 61.15% (0 months); $0.01-$10.00 - 10.23% (109); $10.01-$20.00 - 6.36% (112); $20.01-$50.00 - 8.43% (118); $50.01-$100.00 - 5.30% (142); $100.01-$200.00 - 3.93% (147); $200.01-$500.00 - 2.95% (152); $500.01-$1,000.00 - 0.76% (165); $1,000.01-$2,500.00 - 0.62% (178); $2,500.01-$5,000.00 - 0.14% (221); $5,000.01-$10,000.00 - 0.10% (214); $10,000.01-$75,000.00 - 0.04% (230). Same wording as 2022 on both material points: figures are gross of business expenses, and the denominator is all individuals and entities on the company books as affiliates rather than only those meeting the "active" criterion. Read against 2022 the distribution is stable to within about a point in every band, which is what makes the pair more useful than either alone.

    Not established by this document: The average-months-in-business cell for the $0.00 band reads 0, where the 2022 sheet reports 40 for the same band and every other 2023 band runs from 109 to 230 months. The company published it and offers no explanation; it is recorded here as printed rather than corrected or dropped. Nothing has been published for 2024 or 2025. The document gives percentages and band ranges only - no median, no rank breakdown, no absolute participant count - so the size of the field still cannot be derived. Archived at docs/archive/sendoutcards/2023-income-disclosure-statement.pdf (sha256 08ee9fb3...).

  3. Promptings 2022 Income Disclosure Statement v1.0.0 (PDF, corporate document server)
    Income disclosureTier 1Promptings / SendOutCards, LLC · 2022

    Retrieved and read in full on 10 September 2026, correcting this report, which previously described it as a flattened image PDF whose figures could not be extracted. It carries a text layer and every figure extracts. Average monthly income by band, as percentages of all affiliates, with average months in business alongside: $0.00 - 62.38% (40 months); $0.01-$10.00 - 10.50% (96); $10.01-$20.00 - 5.88% (97); $20.01-$50.00 - 8.30% (102); $50.01-$100.00 - 4.95% (123); $100.01-$200.00 - 3.47% (134); $200.01-$500.00 - 2.60% (136); $500.01-$1,000.00 - 0.92% (154); $1,000.01-$2,500.00 - 0.67% (162); $2,500.01-$5,000.00 - 0.20% (177); $5,000.01-$10,000.00 - 0.10% (200); $10,000.01-$75,000.00 - 0.03% (218). Bands total 100.00%. The company states the figures are gross of business expenses and states its denominator explicitly: all individuals and entities on the company books as affiliates, not limited to those meeting the "active" criterion. Linked from promptings.com/opportunity.

    Not established by this document: Superseded by the fiscal 2023 disclosure, which is the current one. Nothing published for 2024 or 2025, across a period in which six compensation-plan revisions were issued. The document publishes percentages and band ranges only: no median, no rank-by-rank breakdown, and no absolute participant count, so the size of the field cannot be derived from it. Archived at docs/archive/sendoutcards/2022-income-disclosure-statement.pdf (sha256 550cf5a7...).

  4. Promptings Consultant Terms & Conditions, incorporating the Promptings Policies and Procedures in full
    Company documentTier 1Promptings / SendOutCards, LLC · 2026-09-10

    Located 10 September 2026 and materially revising this report. The Policies and Procedures - which earlier versions of this report recorded as not published at any findable URL - are published in full, inline on this page, running roughly 110,000 characters with sections numbered from 2.1 to 12.6. They carry an explicit income-claims section stating that income claims and earnings representations are contrary to Promptings policy and citing the FTC by name; a six-month post-termination non-solicitation covenant; disciplinary sanctions at section 9.1; Utah governing law with arbitration and Salt Lake County venue; a 90-percent buyback on returned inventory; roll-up of the entire downline on full account cancellation; non-renewal marking at 60 days past due and account closure 30 days after that; and IRS Form 1099-MISC issued to any US consultant earning over $600 or purchasing over $5,000 in a calendar year. It also fixes point expiry at the end of the twelfth month from purchase, with expired points never restored - the credit-expiry term this report had listed as an open question.

    Not established by this document: The page renders entirely client-side (Framer): the served HTML is 214KB carrying 33 characters of visible text, so no crawler, screen reader or fetcher receives the policy text, and none of it is searchable or quotable from the URL. The text cited here was extracted from the page's own JavaScript module and is archived at docs/archive/sendoutcards/2026-09-10-consultant-terms-and-policies.txt. The document carries no version number and no effective date anywhere in its text, so it cannot be dated beyond the retrieval date, and it cannot be compared against the undated archived 2011 Policies and Procedures to establish what changed.

  5. Promptings Fair Use Policy - the 25-cards-per-day limit on "unlimited" card subscriptions
    Company documentTier 1Promptings / SendOutCards, LLC · 2026-09-10

    Caps free Unlimited Heartfelt Prompting card sending at a maximum of 25 cards per day, requires each card to carry unique personalized messaging to a single recipient, restricts an account to one individual plus spouse and children in the same household, forbids API, macro or scraping access, and forbids simultaneous sessions. Breach is enforceable by subscription cancellation, account termination or the section 9.1 disciplinary sanctions. Material to the price-per-card comparison in this report, because it is the published boundary on what "unlimited" means.

    Not established by this document: Client-side rendered like the other policy pages: 214KB of HTML carrying 15 characters of visible text. Extracted from the page JavaScript and archived at docs/archive/sendoutcards/2026-09-10-fair-use-policy.txt. Undated and unversioned.

  6. Promptings Customer Terms and Conditions
    Company documentTier 2Promptings / SendOutCards, LLC · 2026-09-10

    The customer-side counterpart to the consultant agreement: subscription auto-renewal terms, the buyer right-to-cancel window, refund limits on cards already mailed, and point expiry. Archived at docs/archive/sendoutcards/2026-09-10-customer-terms-conditions.txt.

    Not established by this document: Client-side rendered; 20 characters of visible text in served HTML. Undated and unversioned.

  7. Promptings Privacy Policy
    Company documentTier 3Promptings / SendOutCards, LLC · 2026-09-10

    Retrieved and archived for completeness of the corporate document set at docs/archive/sendoutcards/2026-09-10-privacy-policy.txt. Nothing in it bears on the grade.

    Not established by this document: Client-side rendered; undated and unversioned.

  8. Promptings Compensation Plan Details, 20 April 2026, and the Promptings Quick Compensation Guide, updated 12 January 2026 (two PDFs, both held in the editorial archive, both canonically hosted at this one client-rendered URL)
    Compensation planTier 1Promptings / SendOutCards, LLC · 2026-04-20

    Two company documents, both citable only at this one page, which is why they share a URL and are combined into one entry rather than two. The April plan is the current one and the primary source for every compensation figure in this report as of September 2026: rank ladder unchanged at 1,500 / 4,500 / 13,500 / 40,500 / 121,500 QV, the 500 QV personal-purchase cap at every rank, per-leg caps of 2,250 / 6,750 / 20,250 / 60,750, the $14 monthly and $99 annual consultant fee, and no matching bonus. It supersedes the July 2025 plan on four figures this report previously carried: team commissions are 10% at Silver, 12% at Gold and 13% at Platinum and above (not 10.3 / 11.5 / 13.4), Eagle leadership overrides are 6% and 3% (not 6.2 and 3.1), all ongoing commissions including Level 1 are paid monthly rather than Level 1 daily, and ongoing commissions now carry explicit level qualifiers - 47 QV unlocks Levels 1-5, paid-as Platinum unlocks Level 6, paid-as Diamond unlocks Level 7. It publishes the full per-SKU QV and commission table, and prices the Promptings to Prosperity event at $1,995 ($1,695 discounted). The January guide is an intermediate 2026 revision, and the reason this report treats the per-SKU table as published but not authoritative: it carries the same rank ladder and the same $1,995 event price as the April plan, but its per-SKU figures disagree with the April plan on sixteen items ninety-eight days apart. Sponsor commissions on every card pack are higher here than in April - Gratitude Pack 100 $60 against $45, Pack 200 $100 against $80, Pack 450 $200 against $160, Pack 700 $300 against $240, 3000 Card Pack $1,000 against $950, 10,000 Card Pack $3,000 against $2,950 - while the Full Impact Package moves the other way, $88 against $100. It also states the Levels 2-5 ongoing qualifier as 45 QV where the April plan states 47 QV, and assigns different QV to the same packs.

    Not established by this document: The company's own compensation-plan page at promptings.com/compensation-plan renders entirely client-side: the served HTML is 213KB carrying 31 characters of visible text, no rank names, no QV figures and no income-disclosure link, so no fetcher or crawler can read either plan from the canonical URL. The April document is cited here from the PDF held in the editorial archive at docs/archive/sendoutcards/2026-04-20-promptings-compensation-plan-details.pdf (sha256 18f121f6...); the January document from docs/archive/sendoutcards/2026-01-12-promptings-quick-compensation-guide.pdf (sha256 0bb7fd52...). No Internet Archive capture of the rendered plan could be located, and which of the two 2026 tables is currently operative could not be determined from any company property.

  9. Approved Downloads - Promptings/SendOutCards corporate document index (the page that serves the current Compensation Plan Details and Comp Plan Quick Guide)
    Company documentTier 1SendOutCards, LLC (Promptings) Help Centerarchived copy
  10. Promptings Compensation Plan Details, February 2023 v2 (PDF, corporate document server)
    Compensation planTier 1Promptings / SendOutCards, LLC · 2023-02archived copy

    Corporate compensation-plan document lineage - Promptings Compensation Plan Details February 2023 v2, May 2024 v1.0.6, Promptings Compensation Quick Guide 27 February 2025 v1.1.7 (not extractable), the July 2025 plan, the Quick Compensation Guide updated 12 January 2026 and the Compensation Plan Details dated 20 April 2026; Greener Still Compensation Plan Details March 2021 - establishing six plan revisions between 2023 and 2026 and a live, maintained distributor program

    Not established by this document: The May 2024 v1.0.6 plan revision is no longer served at any retrievable URL - the corporate document index now links only the February 2023 v2 file and the current (2025) short-link. The fetched Greener Still plan carries version v1.0.1 and an internal reference to a bonus pool ending 31 January 2022 rather than an explicit March 2021 date.

  11. Promptings Comp Plan Quick Guide - current version on the corporate document server
    Compensation planTier 1Promptings / SendOutCards, LLC · 2025-02-27archived copy
  12. Greener Still Compensation Plan Details v1.0.1 (PDF) - the predecessor plan under the Greener Still brand
    Compensation planTier 2Greener Still / SendOutCards, LLC · 2021archived copy

    Not established by this document: greenerstill.com no longer resolves, confirmed 10 September 2026 - the brand was folded into Promptings and the host is gone. The document itself survives: it was recovered from the Wayback Machine snapshot of 13 May 2024 and is held at docs/archive/sendoutcards/2024-05-13-greener-still-compensation-plan-details-v1-0-1-pdf-the-p-WAYBACK.pdf. Dropped to tier 2 listed because no company-hosted copy exists any more, so this rests on an archive rather than on the publisher. It is history rather than current evidence in any case - the operative plan is the April 2026 Compensation Plan Details cited above.

  13. Greener Still Launch Details - corporate resource page indexing the Greener Still plan, rank, pricing and affiliate-agreement documents
    Company documentTier 1SendOutCards, LLCarchived copy
  14. Greener Still Affiliate Agreement Documents, 1 February 2021 (PDF)
    Policies & proceduresTier 1Greener Still / SendOutCards, LLC · 2021-02-01archived copy
  15. "Send Out Cards Income Disclosure" - Fraud Files Blog archive of the company's 2008–2019 disclosures, stating 72% of distributors earned zero commissions in 2011
    ReportingTier 3Sequence Inc. Forensic Accounting (Tracy Coenen), Fraud Files Blog · 2012-12-30archived copy

    Fraud Files / Sequence Inc. income-disclosure archive covering 2008–2019 - source of the sole quantified participant outcome in the public record: 72% of distributors earned zero commissions in 2011, from the company’s own disclosure of that year; the archived 2017 and 2019 disclosures were likewise not extractable

  16. Send Out Cards Income Disclosure Statement 2011 (PDF, archived copy)
    Income disclosureTier 1Send Out Cards, LLC, archived by Sequence Inc. · 2011archived copy
  17. Send Out Cards Income Disclosure Statement 2017 (PDF, archived copy)
    Income disclosureTier 1Send Out Cards, LLC, archived by Sequence Inc. · 2017archived copy
  18. Send Out Cards Income Disclosure Statement 2019 (PDF, archived copy)
    Income disclosureTier 1Send Out Cards, LLC, archived by Sequence Inc. · 2019archived copy
  19. BBB Business Profile: SendOutCards, LLC, Salt Lake City, Utah - A+ rating, not accredited, incorporated 18 June 2003, business started 1 June 2004, categories Greeting Card Manufacturers and Multi-Level Sales (includes complaints tab)
    Self-regulatoryTier 2Better Business Bureau of Northern Nevada & Utaharchived copy

    Better Business Bureau profile for SendOutCards, LLC, Salt Lake City, and its complaints tab - A+ rating, not accredited, incorporation 18 June 2003, business start 1 June 2004, 22 years in business, classified under both Greeting Card Manufacturers and Multi-Level Sales, one complaint closed in three years and none in twelve months; the single complaint dated 9 August 2023 concerned a $162 refund delayed after cancellation and is recorded as resolved

  20. "SendOutCards PRICING | Packages & Products" - Snail Mail King subscription, ACT and pack pricing reference
    Open-market comparisonTier 4Snail Mail King (Tony Anczer, SendOutCards affiliate) · 2025-07-15archived copy

    Snail Mail King SendOutCards pricing reference, updated 15 July 2025 - subscription tiers at $27/$47/$117 subscribe-and-save against $30/$60/$145 one-time with 5/15/50 credits; ACT pay-as-you-go at $4.00; pack ladder at $275/100, $495/200, $995/450, $1,495/700, $6,295/3,000, $19,945/10,000; Entrepreneur $995/350 and Businesspreneur $1,495/600; Starter $275/50 and Solopreneur $495/150; add-on packages $117–$337; US postage included, international +$1.00, postcards at 50%

  21. SendOutCards "SendOutCards AFFILIATE PROGRAM | Compensation Plan Explained" - same affiliate site's plan page, for the $14/month and $99/year consultant fee
    Open-market comparisonTier 4Snail Mail King (Tony Anczer, SendOutCards affiliate) · 2025-07-06archived copy
  22. "Postable Alternatives (2026): 5 Card-Mailing Services" - ShipNote price comparison, prices re-checked 10 July 2026
    Open-market comparisonTier 4ShipNote · 2026-07-03archived copy

    ShipNote "Postable Alternatives," July 2026, and Simply Noted "Handwritten Note Service Pricing Guide 2026" comparing 14 services - Postable $5.99 a greeting card and $4.79 with a 20% code, postage included; Handwrytten about $4.17 on the $100/mo plan with USPS postage billed separately; Simply Noted 100 credits for $358 and about $2.76 at volume with credits expiring at twelve months; category ranges including Thankster $2–$3 and IgnitePost $5–$8

  23. "Handwritten Note Service Cost Guide 2026: 14 Services Compared" - Simply Noted pricing guide (Thankster $2–$3, IgnitePost $5–$8)
    Open-market comparisonTier 4Simply Noted · 2026-03-26archived copy
  24. SimplyNoted Pricing & Plans - 100 credits for $358, $497/month unlimited, credits expire after 12 months (vendor's own page)
    Open-market comparisonTier 4Simply Notedarchived copy
  25. G2 reviews for SendOutCards - 14 reviews, 3.5 out of 5
    Open-market comparisonTier 4G2.com, Inc.archived copy

    G2 SendOutCards reviews (14 reviews, 3.5/5.0, nothing more recent than April 2023) and Tons of Thanks review published 11 September 2023, updated 1 March 2024 - business-user reviewer base evaluating the service as a tool; points valued at 31 cents to 99 cents depending on customer type; complaints about template creation, bulk-send editing, navigation and support responsiveness; the observation that the site felt like it was pushing people to become a distributor

  26. "Send Out Cards Review" - Tons of Thanks, points valued at 31 cents to 99 cents depending on customer type
    ReportingTier 3Tons of Thanks · 2023-09-11archived copy
  27. "CEO Announcement — Gregg Bryars," SendOutCards corporate announcement, 7 January 2019
    Company documentTier 1SendOutCards, LLC · 2019-01-07archived copy

    Corporate CEO announcement dated 7 January 2019 and accompanying press release naming Gregg Bryars, with the founder’s statement about a two-year succession search; Kody Bateman CVO bio; promptings.com/meettheteam rendering only the founder; the corporate news archive surfacing content dated as old as February 2019; the Product, Pricing and Points page listing the legacy points ladder at $37/2, $97/5, $147/7 and $247/12 points alongside partner brands

  28. CEO Announcement Press Release (PDF), January 2019
    ReportingTier 1SendOutCards, LLC · 2019-01-07archived copy
  29. Kody Bateman, CVO - statement accompanying the CEO announcement (PDF)
    Company documentTier 1SendOutCards, LLC · 2019-01-07archived copy
  30. SendOutCards Corporate Family - staff page listing Kody Bateman as CVO & Founder
    Company documentTier 1SendOutCards, LLCarchived copy
  31. Promptings "Meet the Team" page
    Company documentTier 1Promptingsarchived copy
  32. Product, Pricing & Points - corporate page listing the points ladder including $37/2, $97/5, $147/7 and $247/12 points alongside the partner brands
    Company documentTier 1SendOutCards, LLC / Promptingsarchived copy
  33. SendOutCards Statement of Policies and Procedures, January 2011 - archived copy on a third-party document host (Yumpu)
    Archived copyTier 1SendOutCards, LLC, hosted by Yumpu · 2011-01archived copy

    Archived SendOutCards Compensation Plan Details dated 3 January 2011 and an undated archived Policies and Procedures copy on a third-party document host - the 2011 plan’s $59 distributor kit, $398 wholesale premium package, $140 maximum fast-start bonus, 7-level volume bonus, unlimited-level leadership bonus and the 30 PV / 2 active customers qualification, none of which survives in the 2025 plan

    Not established by this document: No retrievable copy of the Compensation Plan Details dated 3 January 2011 was found. The Internet Archive CDX search endpoint is blocked from this research environment, the company's own document server serves only 2023-and-later files, and the third-party hosts carry 2013-vintage plan documents rather than the 2011 one. The archived January 2011 Policies and Procedures is cited in its place; the $59 kit / $398 wholesale premium package / $140 fast-start figures remain unverified against a 2011 plan document.

  34. SendOutCards Compensation Plan Details, page-dated 16 December 2013 - archived legacy plan on a third-party document host (Yumpu), showing the free Independent Distributor / $395 Marketing Distributor structure
    Archived copyTier 1SendOutCards, LLC, hosted by Yumpu · 2013-12-16archived copy
  35. SendOutCards Compensation Plan chart v8.6, © 2013 - archived legacy plan chart on a third-party document host (Yumpu)
    Archived copyTier 1SendOutCards, LLC, hosted by Yumpu · 2013archived copy
Unable to verify

What we could not get

  • RESOLVED 10 September 2026. The fiscal 2022 income disclosure was retrieved from the corporate document server and read: it carries a text layer and every figure extracts. 62.38% of affiliates earned $0.00 a month, 72.88% $10 or less, 87.06% $50 or less, 1.00% over $1,000, 0.03% in the top band, with average months in business rising from 40 to 218 across the ladder. What the document still does not give is a median, a rank-by-rank breakdown or a participant count - it publishes percentages and band ranges only, so the absolute size of the field remains unknown. No median earnings figure is available for any year in the company’s history.
  • RESOLVED 10 September 2026 for 2023: the fiscal 2023 income disclosure is published on the corporate document server and linked from the Approved Downloads help article. It reports 61.15% of affiliates at $0.00 average monthly income. What remains open is whether anything exists for 2024 or 2025 - neither was located on the corporate document server, on either brand website, or in any third-party archive.
  • The entire content of the current Policies and Procedures: income-claims policy, social-selling and paid-advertising rules, brand-keyword bidding, marketplace listings, cross-recruiting and territory rules, enforcement practice and termination grounds. No current document is published at any retrievable URL.
  • RESOLVED as of the January and April 2026 documents, which publish the per-SKU QV/CV table in full - a gap this report previously recorded as open. Values run 15 to 15,000 QV. What remains unresolved is that the two 2026 documents disagree on the QV and sponsor-commission figures for the same SKUs 98 days apart, so a prospect converting the published 10%-13% rates into expected dollars must first decide which of the company's own tables to trust.
  • The "Promptings to Prosperity" event ticket price, despite the event functioning as an alternative route to Platinum qualification; the sponsor-commission dollar amounts by product, since the quick guide could not be extracted; and current gift-catalog pricing and upcharge structure.
  • Whether card credits expire, and the full terms of the four- and five-figure card packs; and current cancellation, auto-renewal and refund policy terms, none of which could be retrieved.
  • The Utah Division of Corporations primary registry record - entity standing, registered agent and annual-renewal status rest on the Better Business Bureau profile and the live corporate site rather than the state record. The Utah Division of Consumer Protection administrative-action database was not directly searched, and comprehensive PACER and Utah state docket searches were not available, so "none located" is the correct phrase throughout rather than "none exists."
  • Any corporate activity dated in 2026 on any official property; whether Gregg Bryars remains chief executive; the identity of any other current executive; current distributor headcount, since the widely repeated 60,000-distributor and 50-million-card figures come from an undated profile that reads as pre-2015; and current per-card US pricing for Punkpost, Paperless Post and Moonpig, which are cited from category ranges only.

Not advice

This is independent analysis for decision-making, not legal, financial or investment advice. Allegations reported by third parties should be verified against primary court and regulatory records before any decision.

Who writes this

Researched by Claude. Reviewed by an editor.

Every report is researched and written by Claude, Anthropic’s AI assistant, from the company’s own plan documents, policies, terms and regulatory file - then reviewed before publication by Rob Fore, who checks the sources and the stage-label on every allegation.

  • Nine weighted dimensions, published with their weights
  • The editor checks the evidence and cannot change the number - the build rejects any page whose grade does not reconcile to its own arithmetic
  • Every affiliate position we hold is disclosed on the report it touches
  • No company has paid for a grade, and no report carries an affiliate link
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Common questions

SendOutCards - frequently asked

QIs SendOutCards still in business in 2026?
Yes, on the best available evidence, and the distributor program is live rather than dormant. The official Compensation Plan Details are dated 20 April 2026 and describe six active ranks. Six plan revisions were published between February 2023 and April 2026 - February 2023, May 2024, a February 2025 quick guide, the July 2025 plan, a quick guide updated 12 January 2026 and the April 2026 plan. Consumer pricing was refreshed on 15 July 2025, and sponsor-coded enrollment links remain live and indexed. No bankruptcy, receivership or wind-down announcement was located. The honest qualification: the corporate news archive surfaces content as old as February 2019, though the compensation documents themselves are current - a Quick Compensation Guide updated 12 January 2026 and full Compensation Plan Details dated 20 April 2026. Verified currency of the offer therefore runs to July 2025 rather than to the review date. A twelve-month gap in visible corporate communication is a soft negative, but it is equally consistent with a quiet, mature, founder-run business that does not do press.
QHow much do SendOutCards distributors actually earn?
Nobody outside the company can tell you, and that is the finding rather than a gap in this research. The most recent official income disclosure covers fiscal 2023 and reports that 61.15% of all affiliates earned exactly $0.00 a month, with 71.38% earning $10 a month or less; the 2022 statement reported 62.38% and 72.88% earning $10 a month or less and 1.00% cleared $1,000, gross of expenses. No 2023, 2024 or 2025 disclosure could be located anywhere. The January and April 2026 documents publish a per-SKU QV/CV table but disagree with each other on the same SKUs, so the plan’s headline rates of 10%, 12% and 13% still cannot be reliably converted into dollars by a prospect. The only quantified participant outcome in the entire public record comes from the company’s 2011 disclosure and shows 72% of distributors earning zero commissions that year. That figure is fifteen years old and cannot be represented as describing the business today. What can be said is that the cost side is small: $14 a month or $99 a year for the role, plus a product subscription from $27 a month.
QIs SendOutCards cheaper than buying a card at a shop?
At volume, yes, clearly - and this is the strongest part of the file. US postage is included in the card price, international adds $1.00 and postcards cost half. At pack volumes of 200 and above the all-in cost runs $1.99 to $2.60 a card, against roughly $3.78 to $8.78 for a shop-bought card plus a $0.78 Forever stamp, and that comparison excludes your time, the trip, the handwriting and the addressing. It also undercuts Postable at $3 to $6, Handwrytten at $3 to $5 with USPS postage billed separately on top, Simply Noted at $3 to $5 and IgnitePost at $5 to $8, and sits alongside the cheapest operators in the market. The counterweight matters just as much: those rates require a prepaid commitment of $995 to $19,945 on credits whose expiry terms could not be confirmed, and a Casual-tier subscriber pays about $5.40 a card, which is worse than the shop. The good economics are only available to people who send a lot.
QIs SendOutCards a pyramid scheme?
No court or regulator has found it to be one, and after twenty-two years the file contains no Federal Trade Commission action, no state attorney general action, no Utah Division of Consumer Protection matter, no self-regulatory council inquiry and no class action. Several structural features point the right way. Personal purchases are capped at 500 QV for every rank above entry, so rank cannot be self-bought - at Eagle that cap is 0.4% of the requirement. Entry is $14 a month or $99 a year with no required product pack, removing the classic inventory-purchase trigger. There is no matching bonus in the plan, and sponsor commissions are paid as a dollar amount or 10–15% of an actual sale. The product has demonstrable non-distributor demand. Against that: rank advancement is driven entirely by downline QV on a 3× escalator with per-leg caps that force multiple recruited legs, Platinum requires either sponsoring a Silver or buying an event ticket, and the 2011 plan’s two-active-customers qualification does not visibly survive.
QWhy is SendOutCards graded C− rather than higher?
The weighted arithmetic across the nine dimensions lands at 6.44, which is a C band, and a hard cap takes it one step lower. The cap is not about misconduct - the corporate and regulatory record here is the cleanest in its category on this site, and the product genuinely works out cheaper than the alternatives at volume. The cap is what the company's own numbers say and how old they are: the fiscal 2022 disclosure reports 62.38% of all affiliates earned exactly $0.00 a month and 87.06% at $50 a month or less, gross, and there has been no disclosure at all since. The Policies and Procedures exist inline on the consultant terms page and do carry an income-claims policy and termination grounds, but the page serves no readable text to a crawler, so none of it is searchable or quotable before joining. The January and April 2026 documents publish a per-SKU QV/CV table but disagree with each other on the same SKUs, so published commission percentages still cannot be turned into money with confidence. A file where the operator has not told anyone what its field earns for four years cannot publish above the bottom of its arithmetic band, however good the rest of it is.
Who wrote this report

Author, editor and publisher

C
Written by Claude AI
Reviewed by Rob Fore · Published by Listech Inc · September 10, 2026

This report was researched and written by Claude, Anthropic’s AI assistant, working from primary documents - SendOutCards’s own compensation plan, its policies and procedures, its terms of service, its income disclosure statement where one exists, and its regulatory and self-regulatory file. It was scored against nine weighted dimensions that are published in full, with their weights, on the methodology page.

Before publication it was reviewed by Rob Fore, who checks every source link, every figure against the document it came from, and every allegation against its stage-label - an investigation is not a finding, a warning letter is not an enforcement action, and a filed claim is not a verdict.

The editor does not set the grade. The published score is the weighted composite of the nine dimension scores, and the build refuses to emit a page where the two disagree by more than 0.06. A grade moves when the evidence moves it and not otherwise.

Rob Fore has marketed online since 1996, wrote Online MLM Marketing (2014), and is CEO of Listech Inc, the Nevada corporation that publishes this site. He holds affiliate positions in companies graded here - including LiveGood, which this site grades D, SendOutCards, which it grades C−, and the Home Business Academy, which it grades B−. Those positions are disclosed on the reports they touch, and changed nothing on this page.

About the author and our conflicts  ·  Contact the editor  ·  Corrections: corrections@opportunitygrade.com

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SendOutCards is graded C- as of September 10, 2026. Grades move when the evidence moves - a new income disclosure, a regulatory action, a rewritten compensation plan. Leave your address and you will get one email if this one does.

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Corrections

Every factual claim on this page is sourced, and the ones we could not stand up are named in the unable to verify list above. If something here is wrong, we want to know, and we would rather hear it from SendOutCards than from a reader.

Write to corrections@opportunitygrade.com. Point at the specific sentence and send the document that contradicts it - a plan document, a filing, an income disclosure, a policy page. We will check it against the primary source, correct the page if it is wrong, and say in the report that it was corrected and when. A grade moves if the evidence moves it.

This address reaches a person, not a form. We do not require a takedown demand, an NDA or a lawyer to accept a correction, and we do not remove a report because a company disputes its conclusion - only because the underlying facts turn out to be wrong.

Other published reports

Every report is written to stand alone. Graded on the same nine weighted dimensions and the same six legal tests. Twelve of 107, spread across the grade bands.

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